Everybody knows that kids are the real experts when it comes to technology.
In this campaign for UPC Ireland, we recruited children of UPC employees to guide users around the website.
The Little Experts weigh in on the cable, tv and internet packages, and just how everything works in their household.
Copywriter: Rachel Jamieson
Art Director: Karian Weijers
Creative Director: Andrew Watson
Blast Radius, 2011
The Hilfiger Family Album showcases the Fall 2011 collection so that fans can browse signature looks, comments and inspiration for the season.
The album is interactive, with each page dedicated to a different member of the Hilfiger family. Notes can be opened and characters explored, all while outfits are selected and shopped.
Copywriter: Rachel Jamieson
Art Director: Karian Weijers
Creative Director: Andrew Watson
Designer: Leon Nikoosimaitak
Blast Radius Amsterdam
August 2011